Our Mission
The mission of the Greater Wisconsin Agency on Aging Resources is to deliver innovative support to lead aging agencies as we work together to promote, protect, and enhance the well-being of older people in Wisconsin.

Our Philosophy
At the Greater Wisconsin Agency on Aging Resources, Inc. (GWAAR), we’re focused on opportunities and let our principles and values drive all we do as an area agency on aging.

Quality
Our top priority is to ensure the programs and services serving Wisconsin’s seniors are available, accessible, and meet the highest quality standards. We continually look for ways to make those programs and services better, more efficient, and more customer-friendly.

Innovation
We look for ways to do more than simply respond to needs—we try to anticipate them. We foster new, creative approaches to training and technical assistance and encourage new ideas for providing programs and services that best match the needs of older people in the state.

Leadership
Throughout our agency we demonstrate and recognize leadership. We try to not only respond to needs, but anticipate them. And because we respect and value the leadership and professionalism of county and tribal aging program staff, we encourage and support leadership development at all staff levels.

Advocacy
We play a leading role in developing and monitoring legislation that may have an impact on older people and work closely with the aging network to promote and advocate for good public policy for Wisconsin’s seniors. We also encourage grassroots advocacy and work to deliver clear communication to older people on the issues that affect them.

Special Projects and Programs
GWAAR staff are engaged in a variety of grant-funded projects that support older people and aging professionals, including special projects connecting veterans to home health services and outreach and education on the Medicare and Medicaid programs.