We’re one of the world’s leading innovative companies providing educational classroom services and solutions to Early Childhood and Elementary educators and parents.

Our Mission
We impact childhood learning by empowering educators to make learning fun

What We Do
Excelligence is a one-stop shop for educators and parents that streamlines the purchasing experience through a multi-channel approach, of mission-driven proprietary classroom products, services, and solutions. Our offerings facilitate the social, emotional, cognitive, and physical educational development of young learners to build in each a solid and broad foundation for lifelong learning, well-being, and future success as caring, capable, and responsible citizens.

Who We Serve
Excelligence’s unparalleled, diversified portfolio of market-leading, award-winning brands leverage cutting-edge technologies, early brain research science, digital-first products, and state-of-the-art fulfillment. This enables us to deliver industry leading quality, innovation, service, and value to educators and parents serving the ~33M children in Early Childhood and Elementary education in the USA.

Why We Do It
For more than 35 years educators and parents have relied upon our 20,000+ innovative, high-quality, and grade-appropriate educational products and teaching solutions to make brighter futures for early learners.

Our Values
Our Values serve as the cornerstone of our company culture and empower us to serve teachers, parents, partners, the communities we work in, and the children we all service, with IMPACT.

• Integrity
• Mastery
• Purpose
• Agility
• Commitment
• Teamwork

Children’s Factory’s humble roots trace back to just a few dedicated employees working in the attic of our founder’s home in Kirkwood, Missouri, 40+ years ago. Boundless passion, hard work and attention to detail, quickly transformed Children’s Factory, LLC into a mainstay in learning spaces around the world.

Combining our 40+ years of experience with our CF® brand and over 65+ years of experience with our Angeles® brand, we have become the go to to create inspired spaces for imagination and learning! Expanding our assortment past our original line of Soft Play products, we have thoughtfully added categories that include the finest in early-learning furniture, cots, floor coverings, trikes, and multi-seat transportation. Each product has been intentionally designed to address specific milestones in the development of children. We’ve taken great care in selecting the ideal assortment of products to accommodate the ever-evolving needs of today’s preschool and elementary classrooms while keeping the safety of our little ones, our paramount concern.